Managing bids in MySpareFoot can be time-consuming. Constantly reviewing bid opportunities, adjusting amounts, and monitoring results often leaves operators asking: “Am I bidding the right amount?” Demand Optimizer is designed to change that.
What is Demand Optimizer?
With this upgraded bidding experience, you simply set a Max Bid (the most you’re willing to pay for a customer at a specific facility), and the system automatically adjusts your bid multiple times per day to keep you competitive.
The result? Less manual effort, smarter spending, and more visibility for your facility.
How is Demand Optimizer better than the previous bidding experience?
With Demand Optimizer, you’ll:
Save time - No more daily bid monitoring.
Spend smarter - The system optimizes bids to avoid overpaying while keeping you competitive.
Increase visibility - Higher rankings lead to more impressions and clicks from potential customers.
Boost reservations - More visibility + smarter bidding = higher chances of converting leads.
Gain peace of mind - Know that your facility is always in the game, even when you’re not checking bids.
FAQs
Q: How often do bids update?
A: Multiple times per day. Bids are continuously adjusted based on changing marketplace dynamics to achieve the highest possible rank within your bid range.
Q: Will my bid ever exceed my Max bid?
A: No. Your bid will always stay within your set Minimum and Maximum bid range.
Q: Do I still need to check Bid Opportunities?
A: Yes, Bid Opportunities provide insights into bids for various ranking positions. Demand Optimizer helps automate decisions, but you can still review these recommendations to refine your Max Bid strategy.
Q: Can I turn off Demand Optimizer?
A: No. Demand Optimizer is our new, enhanced bidding experience.
Q: What will my Max bid be if I don’t change it after the upgrade to Demand Optimizer?
A: Your Current Bid (either the bid you previously set or your minimum bid if you hadn’t increased it) will be your Max bid. That won’t change without your action or consent.
Q: Can I set my max bid to be the same as my minimum bid?
A: Yes, you can set your Max Bid to be the same as your Minimum Bid. However, we highly recommend evaluating your bid using our new tool to maximize your chances of ranking highly on the Marketplace.
Q: Where are the Occupancy Rates & Length of Stay values shown on the Bidding page coming from?
A: Occupancy data is only available if it’s synced with MySpareFoot. If your software is integrated with the Marketplace, we retrieve and show these values. If not, these fields will be empty. Contact support if you’d like to integrate your software with SpareFoot.
Q: Has the bulk upload process changed?
A: The bulk upload file will be the same, besides adding a Length of Stay column, if your Marketplace account is integrated with your software.
Ready to get started?
Once you’ve been upgraded to Demand Optimizer, set your Max Bid.
Let Demand Optimizer do the work. Watch your facility gain visibility, attract more leads, and book more reservations - all with less effort.